The Road to Mainnet

The largest milestone to date for and the future of decentralized content is building the decentralized protocol suite for ownership, discovery and monetization of content. Its mission is to enable the first-ever verifiable web, a place where the next generation of technologies for a creative world and independent and sustainable publishing will exist. These protocol-level implementations will enable creators of every capacity to leverage the products being built on the platform as well as those companies leveraging the protocol for their own operations in different sectors of the space. These features will benefit consumers in a variety of ways, but the biggest component of the works will be its effort and utility toward reputation. is the bridge to the better web.

The next steps in this journey are to bring to the Bitcoin Mainnet, prepare for anchoring claims at scale and ensure that everything you put on the Network is secure. When we launched our testnet in July 2017, our primary goal was to see firsthand how people were wanting to use a decentralized protocol for content. We've had the opportunity to learn so much from our alpha partners and hone in on specific use cases that they're looking for solutions to solve. As we listened to the people using, we realized that we needed to get ready for mainnet as quickly as we could and decided to put full focus on getting there.

We are dedicated to scale, and because of that, we've significantly updated's infrastructure.  Claim batching is the most important piece of the puzzle, but we're also ensuring that everything is still simple to use and well-documented. The updates to our core claims protocols will give us a solid base from which to expand. The last part of phase one will be an all-hands security review that picks apart our code to give you confidence in using

Phase one — enable Scale

Claim Batching



Claim batching is one of the most important parts to scaling and where the majority of effort for phase one is happening. Claim batching enables the Network to handle production-level scale without being limited by the underlying blockchain. Check out Eric's blog post for more information about how we've implemented claim batching:

Protocol Updates



The initial release of the Protocol is focused on text content and a very basic set of claims. In the current phase, we’re ensuring the permanent integrity and immutability of those claims on the Network, pushing the cutting edge of verifiable claim technology. Next, we can start building out an expanded set of protocols based on the feedback we continue to receive from our alpha partners.

Workflow Automation



The development team members are strong advocates for best practices like test-driven development, continuous integration and continuous deployment. Everything needed to work with will use industry-standard open-source software to be easily deployable and maintainable.

Internal Security Reviews



Our in-house security team and staff developers will stress test the Network and initial applications. We recognize that each participant's reputation depends on the security of software we're producing and want to take every step possible to ensure that their content and claims are secure.

Phase Two — Limited Release

Mainnet Hashing Activated


Completed has thus far been hashing claims to the Bitcoin Testnet. We’ve built a variety of working integrations, including the Frost API for developers and plugins for the most popular content management systems including WordPress, Joomla and Drupal. The community has also contributed a mobile app that allows anybody to anchor text content to the Network. In the limited release phase, we’ll activate mainnet anchoring. Everyone who has been using our integrations and the Frost API will then have the option to protect their content using the most secure decentralized ledger in the world: The Bitcoin Mainnet blockchain.

User Onboarding and Support



Feedback from early users and partners plays an essential role in the development of the Network. In this phase, we’ll work closely with users to identify issues and important feature requests to build a better for everyone.

Migration Tools



Existing users will need help migrating their content from testnet to mainnet. We plan to support them by adding migration features to our existing products and integrations.

Release Frost Source Code


In Progress

Frost is our custodial key project and the key integration point for most users of the Network. All of the nodes and applications run by the team utilize Frost in order to provide a better solution for creating a better experience.

Public Security Review


In Progress

Security is an important priority for After our internal security reviews are complete, we'll open up an official bug bounty program. Community members and security researchers who follow our responsible reporting guidelines will be eligible for bug bounty rewards.

The Rosetta Era

Official WordPress Plugin Released

April 2018 releases the WordPress plugin, allowing content creators to begin timestamping their work.

Frost API Released

December 2017 releases the official publisher API that enables developers to easily build on top of the platform.

POE Token Sale

August 2017 raises $10,000,000 in tokens during the token sale.

First Publishers Integrate

July 2017

CoinSpeaker, The Merkle and other publishers join as alpha publishing partners. Testnet Goes Live

June 2017 launches a public testnet with initial alpha partner.

The Ptolemaic Era Officially Revealed

May 2017

The alpha publisher tool is unveiled at the Maven Media Summit in Seattle, Washington. Foundation Is Established

April 2017

The Foundation is established in Singapore.

Growing Engineering Team and Off-Site in Colombia

January 2017

Our growing engineering team spends a month together in Colombia to kick off the alpha release development cycle. Raises Seed Funding

December 2016

The team travels to Shanghai to meet with investors and raise seed capital to pave the way for "The Future of Media."

Joining BTC Labs

November 2016 joins BTC Labs, an incubator for blockchain technology projects run by BTC Inc.

Original Idea for

October 2016

The concept behind building the better web through decentralized ownership, discovery and monetization of content is born.

Proof of Existence 1.0

May 2013

Manuel Araoz creates one of the first nonfinancial blockchain applications: a website where users can upload a document and hash it into the Bitcoin blockchain.

Bitcoin White Paper

October 2008

Satoshi releases Bitcoin and, amidst the flurry of excitement, many see the platform as having potential beyond financial applications. The first message is inscribed into the "genesis block."

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